At work, an email is not a message to a friend and it is not an essay. Most colleagues read the subject line and the first two lines, then decide whether to deal with it now or later. A good internal email makes that decision easy.
The shape of an email people can act on
- Subject lineSay what it is about and what you need. "Q3 report: figures needed by Thursday" beats "Quick question".
- First lineThe point, or the ask. What do you need, from whom, and by when?
- ContextOnly what the reader needs in order to answer. Two or three short sentences is usually enough.
- Next stepWho does what next. If you need nothing back, say so: "No reply needed".
If an email takes more than a minute to read, it probably wants to be a conversation or a document.
The same email, twice
Hard to act on
- Subject: Question
- "Hi, hope you're well. I was looking at the report and wasn't sure about a few things, so I wondered if you might have time at some point to have a look? Thanks!"
- The reader has to reply just to find out what you want.
Easy to act on
- Subject: Q3 report: can you check the sales figures by Thursday?
- "Hi Priya, could you check the sales figures on page 2 of the attached report by Thursday midday? I think March is missing. Everything else is final."
- One read, one clear job, one deadline.
To, Cc and Reply all
| Field | Who goes here |
|---|---|
| To | The people who need to do something or reply. |
| Cc | People who need to know, but do not need to act. Your manager, if they have asked to be kept in the loop. |
| Reply all | Only when everyone on the email needs your answer. "Thanks!" to twenty people is twenty interruptions. |
Writing to your manager
- Lead with the decision or the answer you need. Managers get a lot of email, and yours competes with all of it.
- If there is a problem, say so early and bring a suggestion: "The supplier is a week late. I suggest we move the launch to the 14th. Are you happy with that?"
- Give choices where you can. "Option A or B?" gets a faster reply than "What should I do?"
- Bad news should never be a surprise at the deadline. Tell them as soon as you know.
When not to email
Pick a different channel if…
- It is urgentCall, or walk over. Email is not for anything that cannot wait a few hours.
- It is sensitive or could be misreadFeedback, a disagreement or a worry lands better in person or on a call.
- It has gone back and forth three timesStop typing and talk. Then send a short email confirming what you agreed.
- You are annoyedWrite it if you must, but do not send it. Read it again tomorrow.

